Website Questionnaire

Contact Information

Name(Required)

First Last

Phone

Email(Required)

Business Name

Current Website URL

Business Overview

Describe your business in 50 words or less

Describe the product, service, or concept you are trying to promote.

What is your mission statement?

Business & Market Insights

How is your business currently perceived in the market?

Why do you think your customers choose you over your competitors?

If you had to describe your business using one-word adjectives, what would they be?

(e.g., eco-friendly, sophisticated, trustworthy)

Why do you think your customers choose you over your competitors?

Please list your five biggest competitors

Target Audience

Describe your primary audience

(e.g., age, occupation, income, location, size of audience).

Are you looking to widen the demographic range to appeal to a larger audience or simply attract more people within that demographic?

What should be the goal or actions of your audience when visiting your website?

Current Website (if applicable)

What are the key challenges you face with your current website?

What do you like most about your current website?

What do you dislike about your current website?

How many leads or sales does your current website generate per month?

Do you currently have a content management system (CMS) or publishing platform in place?

Design Preferences & Inspiration

Do you have a specific design aesthetic or style in mind for your website?

(e.g., modern, minimalist, corporate)

Are there any websites (including competitors) you particularly like or dislike? Please provide examples if possible.

Please list 5 of your favorite websites that you would like us to use as inspiration.

Do you have any existing branding guidelines (colors, fonts, styles) that need to be followed?

Do you have a logo? If yes, are you interested in refreshing or upgrading it?

Design Preferences & Inspiration

What features are most important to include in your new website?

(e.g., e-commerce functionality, contact forms, booking systems, user accounts, etc.)

Are there specific functionalities you’ve seen on other sites that you would like to incorporate?

Design Preferences & Inspiration

Do you already have content ready for the website?

(e.g., text, images, videos)

Will you need help creating new content?

(e.g., copywriting, graphics)

SEO & Marketing

Are you currently using any SEO strategies? Would you like SEO to be part of this project?

Do you have any social media channels that should be linked or integrated with the website?

Are you interested in any additional marketing services?

(e.g., email marketing)

Technical Requirements & Maintenance

Are there any technical requirements or integrations?

(e.g., CRM, payment gateways, API connections)

How involved do you want to be in managing the website after it goes live?

(e.g., full control, occasional updates, minimal involvement)

Do you need ongoing maintenance and support for your website?

Additional Comments

Is there anything else you’d like us to know about your business or the website project?

Any other specific requests or goals you would like to achieve?